Gatorade Gx Sweat Patch
Experience and Product Design
I have omitted and obfuscated confidential information in this case study. The information in this case study is my own and does not necessarily reflect the views of Smart Design or Gatorade.
The Gatorade Gx Sweat Patch is part of the Gx ecosystem: a Sports Fuel Performance System for athletes and their coaches.
Planning, Oversight & Coordination
Project scope, team planning, workshops planning, client presentations.
User Insights & Ideation
Uncover insights and translate user needs into features that address customer behaviors and motivations, while balancing business needs and technical constraints.
Prototype Development & Design Research
Multiple rounds of research from early concept assessments to usability testing.
Design Execution & Development Support
Design all screens and states; Batch Hand-off to the development team.